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CASE STUDY: "How Schools Grow with TalkEn.Cloud"

About the event

To mark our platform’s second anniversary, we decided to throw a celebration, but like every event we run, it also had to be interesting for you and, most importantly, useful. So join our anniversary meetup in a case-study format, where our clients and friends take the stage: language school heads and owners, tutors, teachers and bloggers.

During the meetup, we will share what we achieved this year, and our guests will present real cases from their own experience, the stories of their businesses and the role the TalkEn.Cloud platform plays in them. We have prepared plenty of questions for our speakers on topics that matter to each of you, so scroll down, meet the speakers, look through the program and, of course, enjoy watching.

See you there!

duration: 2.5 hours
  • Format:
    case-study
    RECORDED
  • Place:
  • For whom:
    For All Educators
    For Managers
    For Teachers
  • language:
    Ukrainian
  • cost:
    free
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for whom we will recommend this course
Program and schedule
1

Introduction. Our year in review :)

Introductions, celebrating the TalkEn.Cloud anniversary, and a presentation of the results of the platform’s second year.

Presented by Katya Kravchenko, COO of the TalkEn.Cloud online platform

2

Block 1. Learning formats: online vs offline

  • pros and cons of online learning
  • challenges faced by language schools that work online
  • ways to grow and scale education businesses with offline and online learning
  • what the TalkEn.Cloud platform offers for remote and in-person learning

Speakers:

Nadiia Horichok (founder of the Chomusyk children's center, Ivano-Frankivsk)

Inna Shyshko (founder of the Brilliant English studio)

3

Block 2. One-on-one lessons vs groups

  • comparing the business models of group and one-on-one lessons
  • the experience of moving from one-on-one to group lessons
  • launching groups: how does it work?
  • the TalkEn.Cloud platform as a tool for launching group lessons

Speakers:

Yuliia Matushko (founder of the Znai Vse education center)

Oksana Vatseba (methodologist, competence manager at the Lead-Up consulting and training center)

4

Block 3. Building your own brand vs a franchise

  • comparing the experience of growing a language school under your own brand and running a franchise
  • benefits and risks of franchising
  • the experience of building a school brand from scratch
  • the TalkEn.Cloud platform vs franchising: what are the differences?

Speakers:

Yana Zakharchuk (founder of Younglish School)

Dasha Opryshko (franchisee of the Project 12 English school network)

5

Block 4. Freelance tutor vs language school teacher

  • differences between a teacher (an employee) and a tutor (an entrepreneur)
  • skills and knowledge that matter for a successful education entrepreneur
  • what a school gives a teacher
  • the TalkEn.Cloud platform on a tutor's growth path

Speakers:

Vasylyna Hul (English teacher, author of an education blog for teachers)

Olia Poliukhovych (teacher at the Green Country English school network, tutor)

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Guest speakers
Trainer's pfp
Dasha Opryshko
Franchisee of the Project 12 English school network

Successfully runs a franchise school of the well-known Project 12 brand in Vinnytsia.

Has a separate project for kids and is building her own school brand, DOEnglish.

Knows all the pros and cons of franchising firsthand.

Trainer's pfp
Yuliia Matushko
Founder of the Znai Vse education center

The Znai Vse education center has been around for 3 years.

The results are impressive: about 450 students study at the center every month, and 5 languages are taught there.

The center works with one-on-one online lessons, but this year it is preparing thoroughly to launch groups.

Trainer's pfp
Vasylyna Hul
English teacher, author of an education blog for teachers

An English teacher at a public school who also teaches English to kids and adults.

Successfully runs her own education blog with more than 7,000 teacher followers.

Helps other teachers build their personal brands.

Trainer's pfp
Yana Zakharchuk
Founder of Younglish School

She started her entrepreneurial journey in education wanting to open a franchise English school.

Over time, ambition and a desire for independence outweighed her fear of the risks of starting her own business, and Younglish School is now successfully growing in its fifth year.

Classes are held online and offline (Chernivtsi).

Trainer's pfp
Oksana Vatseba
Methodologist, competence manager at the Lead-Up consulting and training center

The Lead-Up training center specializes in English for careers, especially in IT.

In 10 years on the market, the center has delivered more than 260,000 hours of lessons!

Lessons at the training center are held in groups. In her block, Oksana will talk about how to organize learning in this format.

Trainer's pfp
Nadiia Horichok
Founder of the Chomusyk children's center

Since 2009, she has been successfully running the Chomusyk children's center in Ivano-Frankivsk.

She is currently creating a separate language school brand that will focus solely on English.

85% of the center's students study offline.

Trainer's pfp
Inna Shyshko
Founder of the Brilliant English studio

In 2018, she founded the Brilliant English studio.

Since then, more than 3,000 students have learned English with Brilliant.

The studio works in two formats: online and offline in Dnipro. Inna will share her experience of combining these two learning formats.

Trainer's pfp
Olia Poliukhovych
Teacher at the Green Country English school network, tutor

She has been a teacher at the Green Country school network for more than 3 years and also has experience as an author and editor of learning materials.

She also works with a few students as a freelance tutor.

She will talk about the pros and cons of both working on the team of a large school and growing independently as a freelancer.

Guest speakers
Trainer's pfp

Successfully runs a franchise school of the well-known Project 12 brand in Vinnytsia.

Has a separate project for kids and is building her own school brand, DOEnglish.

Knows all the pros and cons of franchising firsthand.

Dasha Opryshko
Franchisee of the Project 12 English school network
Trainer's pfp

The Znai Vse education center has been around for 3 years.

The results are impressive: about 450 students study at the center every month, and 5 languages are taught there.

The center works with one-on-one online lessons, but this year it is preparing thoroughly to launch groups.

Yuliia Matushko
Founder of the Znai Vse education center
Trainer's pfp

An English teacher at a public school who also teaches English to kids and adults.

Successfully runs her own education blog with more than 7,000 teacher followers.

Helps other teachers build their personal brands.

Vasylyna Hul
English teacher, author of an education blog for teachers
Trainer's pfp

She started her entrepreneurial journey in education wanting to open a franchise English school.

Over time, ambition and a desire for independence outweighed her fear of the risks of starting her own business, and Younglish School is now successfully growing in its fifth year.

Classes are held online and offline (Chernivtsi).

Yana Zakharchuk
Founder of Younglish School
Trainer's pfp

The Lead-Up training center specializes in English for careers, especially in IT.

In 10 years on the market, the center has delivered more than 260,000 hours of lessons!

Lessons at the training center are held in groups. In her block, Oksana will talk about how to organize learning in this format.

Oksana Vatseba
Methodologist, competence manager at the Lead-Up consulting and training center
Trainer's pfp

Since 2009, she has been successfully running the Chomusyk children's center in Ivano-Frankivsk.

She is currently creating a separate language school brand that will focus solely on English.

85% of the center's students study offline.

Nadiia Horichok
Founder of the Chomusyk children's center
Trainer's pfp

In 2018, she founded the Brilliant English studio.

Since then, more than 3,000 students have learned English with Brilliant.

The studio works in two formats: online and offline in Dnipro. Inna will share her experience of combining these two learning formats.

Inna Shyshko
Founder of the Brilliant English studio
Trainer's pfp

She has been a teacher at the Green Country school network for more than 3 years and also has experience as an author and editor of learning materials.

She also works with a few students as a freelance tutor.

She will talk about the pros and cons of both working on the team of a large school and growing independently as a freelancer.

Olia Poliukhovych
Teacher at the Green Country English school network, tutor
What to expect
1

Mini-discussions on hot topics

We gathered and analyzed the questions you asked us most often over the year and picked the most relevant ones. The discussion format lets you hear the views of several experts at once and learn from different experiences.
2

Hands-on expert experience

Each speaker has experience directly relevant to the topic of her block. That means no theoretical talks or generic phrases - our speakers gained their knowledge and experience in exactly the areas their blocks cover.
3

Experience of TalkEn.Cloud users

All our speakers actively use the TalkEn.Cloud platform. It is the perfect chance to ask real platform users your questions and get honest, firsthand feedback.
4

TalkEn.Cloud's achievements this year

With figures, facts and statistics, we will tell you about our platform's second year. Many of you have been following us from the very start, so it will be interesting to see how we're doing :)
Event recording here: